Why choose IAMR for BBA
A cohesive network of academicians, intellectuals and industry professionals drawn from across the globe makes IAMR a centre of quality management education.
Department Highlights
- 100% Internship with a stipend to our BBA IV Semester students
- 100% Job Placement for our final year students with the average package of 2.5 LPA
- Mentor-Mentee relationship empowers the student to perform better.
- We provide the best exposure in terms of live project training, expert talk from IT industry experts and Academicians
- Regular industrial visits to keep our students updated about the corporate requirements on the jobs.
- Specialization based study empowers the student to face real the challenge of the corporate world.
- Google and HubSpot Digital Marketing certification.
- We believe in empowering students for entrepreneurship, so at Entrepreneurship Development cell students are not only motivated rather are provided with solutions to start their first venture.
- We do regular Corporate Social Responsibilities activities to transform our students’ as good and responsible citizens. It also helps them to understand work ethics so the student is not the only a performer but also adds ethics to his workplace.
- Student-driven activities are used to evolve leadership/Innovation skills in them.
- Case Study Based Teaching
- Regular Industry Visits
- Eminent Guest Speakers
- Project Based Teaching Learning
- Internship in Leading Companies
- Excellent Placements Records
- Value Added Certification Courses
- Meritorious Scholarships
- Personalized Support and Skill Development
- Dynamic Learning Environment
- Teaching at IAMR is highly practical and focused on the needs of the corporate world as it is evolved through constant interaction with leading professionals who are members of the Industry and Academic Advisory Boards.
- Besides developing sound professional knowledge and skill, the course also stresses on developing analytical skills and problem solving ability, communication skills and team spirit.
- Hence, case studies, industry projects, presentations, research work and role-play form an integral part of the course curriculum of the students.
- Personality Enhancement is greatly stressed at IAMR and all the students undergo special classes.
- Workshops are conducted for the students for this purpose, while innovative activities like language/communication classes ensure that IAMRians become successful global business leaders.
TCS Certified Computer Lab.
- A cohesive network of academicians, intellectuals and industry professionals drawn from across the globe makes IAMR a centre of quality management education.
- The students from different corners of the country look forward to acquire their management training from IAMR.
- The objectives of the courses are to train the students to develop business ideas and projects which are not only sustainable but also relevant to India.
- The Centre also aims to develop a deep insight among the participants and develop a theoretical and practical understanding of the complex set of interrelated economic, social, legal and environmental issues by bringing out hidden talents, skills and capabilities among the students.
Industry Collaborated Program. Certifications from Google, Facebook and Hub spot. Industry
Digital Marketing has been in popular demand. With internet penetration rising above 40%, many companies have realized the potential of digital media. With marketing cost coming down due to use of Digital Marketing it has direct impact on profits. So, to stay ahead in competition in popular markets such as Europe, Asia, and North America where population and internet usage is on high node, demand for digital skills has also doubled in just last 3 years.
Recognizing the impact of digital marketing on company need for skilled people have risen to manage media and social media as well. For students who are working on sharpening their skills at digital marketing skills it’s a great news. Investment in digital marketing from companies have gone up many new companies are also investing in training f digital marketing skills. Also, digital marketing is not restrictive to any one skill. You can master SEO, SMO and take your website no 1 in organic search or you can manage social media. You can also write content which catch attention of customers. There are many things to do at Digital Marketing skills.
At IAMR we help students to excel in skills of Search Engine Optimisation, Search Engine Marketing, Social Media Management, E- Mail Marketing, Inbound Marketing, Web analytics, Blogging, Online Advertising, Google Analytics, Facebook Marketing and Hub Spot Marketing. All these certifications are provided by Google, Facebook and Hub Spot, these certifications are widely industry accepted. Apart from this we also consult industry for their requirements and apply modifications to our curriculum.
Industry exposure to budding managers via industry backed value added courses
Teaching here at IAMR does not only make you eligible for the job rather it makes you capable for the job as well. Here at IAMR we train our students not to be only academically brilliant but also train them to be a team player, leader or manager which ultimately makes you ready for the corporate. A lot of thinking, discussions goes in on how to make our students industry ready and with help of our corporate resources in terms of guest lectures, industry visits, workshops, hands on experience, live projects etc. This activity works on the personality part, information part and their knowledge part as well. This works on all-round development of students.
Industry Visits
Industry visit provides the practical part of how an industry works. Its helpful in studying the manufacturing process, their distribution channel as well. Industry Visit is an import part of corporate exposure, all the lectures which students have received in classes gets real analysis when a student step in companies. Industrial visit is vital in terms students can interact with managers and workers who are working directly on the project. Students are also exposed to employment practices.
Students from IAMR has visited to various companies which has added to their practical exposure, few of the organisation names are Yakult, Parle, Mother Dairy, Coca Cola, NTPC etc.
Guest Lectures
Eminent guest from corporate shares their experience and exposures to students. IAMR has a culture of inviting various corporate people ti guide its students. In fact, student grow under their leadership and learn the basics of organisation. Guest lectures are focussed towards enlightenment with various industrial and technological updates. Students grasp the current updates of companies and organisation and also get opportunity to exposure of industry as well. Guest from various renewed companies has guided our students to name a few we have guest lectures from Kotak Mahindra Bank, Sleek Kitchen from Asian Paint, 99 acres.com, BSNL, CROMA, ICICI etc.
Workshops, Seminars, and other Academic Initiatives
Various academic events like seminars, conferences and workshops are organised from time to time to expose to academic excellence as well. Students also participates in other institutes research paper presentation, conferences and workshops as well to check the updates in academic as well. IAMR also offers scholarships for meritorious students to encourage academic excellence. IAMR also organises various certification program from leading organisation, students get certified by Google, HubSpot, Facebook and other reputed organisation under the guidance of Mr. Manish Kumar. HOD BBA. Rubicon, Barclays and CROMA develops student’s module on different subjects of soft skills, SAP FICO etc
